About Paul Corney

@pauljcorney #KM4GOOD I help people and organisations to make better decisions that improve the way they work

AI driven expertise & profiling: hype, hope or déjà vu?

May was a busy month. Apart from helping establish then launch a real estate and mortgage business (Bees Homes) I was in Lisboa for Social Now and London for KM Legal UK.

I attended both in the expectation of learning more about the onrush of Artificial Intelligence and its implications for the Knowledge Management profession.

Specifically, I wanted to see how the encouragingly styled Talent and Knowledge Matching / Profiling systems might tackle the challenges of knowledge loss when people depart, of onboarding when people arrive and identifying / ranking expertise that might otherwise be opaque when pulling together teams.

It’s not a new topic: back in the late 90’s I was Business & Strategy Advisor to Sopheon PLC when we acquired Organik (a technology for identifying expertise) and built systems for US Insurers looking to establish the best teams for clients based upon expertise. We never cracked it even though we knew what the issues were (usually motivation)!

Seeking answers at SocialNow Lisboa while Keynote speaker Ellen Trude watches.

Armed with a list of ‘use cases’ I’d worked on with Martin White I set off in search of answers to these questions from both vendors and KM practitioners?

  • Onboarding: A new employee with many years of highly relevant experience joins the firm. How long will it be before their experience is ranked at the same level as their predecessors?
  • Legal: Is the profiling process compatible with the provisions of the General Data Protection Regulation? The thoughts of the Information Commissioner on this are worth a look. Profiling & Automated Decision Making
  • Functionality: Do they offer the ability to present a list of people ranked by expertise?
  • Language: In multinational companies where it is especially difficult to know all the experts, how does the vendor coppe with the fact that documents, meetings and social media traffic will be in local languages?
  • Chinese Walls: How does the application cope with expertise gained on projects that are secure, a common issue in law, finance and R&D where walls need to be erected to prevent commercial information being divulged>
  • Testing: What User Testing is undertaken with a client before signing a contract to verify that the profiling system works?

So, what did I discover? Thierry de Bailllon in his closing Keynote put it very succinctly but with a caveat:

Embrace or die? 88% of technologies already include AI.

Self reinforcing bias?

it’s not Enterprise Social Networks (ESN)!

This Twitter exchange between Ana Neves and Luis Suarez prompted by a question I posed of the Workplace (Facebook at Work) team following their presentation is revealing:

May 12 there’s been a few questions about expertise location 2017 I don’t remember that being the case in previous years #SocialNow

May 12 Well, I think people are starting to understand how critical it is to know who is who within the org beyond just content, right?

Replying to totally! It surprises me it took so long. It’s amazing the role #ESN can have in unveiling that expertise #SocialNow

On the surface the case for ESN is compelling. Yet the majority of vendors at SocialNow focus on information exchange and conversation rather than the capturing and cataloguing of it. One,@mangoappsinc, had a neat tool (they won the “coolest app” prize) with the ability to upgrade comments from threaded discussions and posts to create ranked knowledge resources from the mass of information and conversation.

So, ESN can show who has answered what question, conduct searches across conversations and in many cases act as a project management tool, the new Facebook at Work (Workplace) now allows the creation of documents for example.

Provided the application is linked to HR systems it is possible to retrieve profiles and see what expertise an individual might have. As one vendor (@OrangeTrail showcasing Facebook at Work)) who uses bots to generate responses put it:

‘Questions’ is the key to find experts as people don’t keep profiles updated.

I concur and they are great facilitation platforms though with advanced features that will suffice for many. Yet I left Lisboa though feeling organisations will need to rely on assisted search for some time if they want to take a deep dive into expertise

know what you don’t know

Peer Assist “Problems” for discussion

So onto London and KM Legal UK. An interesting Day One ended with a psuedo Peer Assist in which AI was raised a lot.

One observation (facilitation tip): the session failed to commit the ‘owner’ of the problem to action so as a result the feedback loop to plenary became a series of “we said this.”

Again, as in previous years I felt the focus was on operational tools and techniques which means that KIM Professionals in Legal are more at risk from the onrush of technology.

It reminded me of the issue Librarians faced with the arrival of end user search in the mid 90’s which finished their monopoly of being the people who found stuff in organisations.

Day Two took a deeper dive into technology and its potential impact.

AI in Legal today

This slide sets out where AI is making a difference in Legal.

I tweeted having heard Cliff Fluet’s excellent presentation:

Paralegals beware. AI is coming. Adapt or die?

And I questioned:

How wide is scope of AI? More than Doc Analysis / Creation. Opportunity to broaden knowledge base

As yet no one had focused on expertise and profiling so when one presenter cited the case where a newly arrived CEO asked the Head of HR / Talent Management to let him have profiles / competencies of the staff using their system it got my attention.

I asked whether the results the HR head gave the CEO inferred a level of expertise. It didn’t which got thinking that if the data set is incomplete and the issue of self reinforcing bias is not addressed then over reliance on one source for identifying ‘experts’ is dangerous. Imagine your career prospects if for whatever reason your name wasn’t on the ‘expert’ list given to the CEO?

and finally

So where do I see the state of expertise and profiling systems? Patchy!

Yes there are certainly companies who ‘get it’ but can they do it?

I am indebted here to Martin White who in an excellent report “People and expertise seeking – an overview” summarises the predicament thus:

The most important lesson learned is the need for an expertise location strategy that is linked into HR processes, knowledge management, training, job appraisals and social media development. Finding people with expertise is not a ‘search problem’.  Good search tools can certainly help but without attention being paid to profile quality (even if other types of content are being searched) and a commitment by employees to share their knowledge expertise discovery will not be as successful as anticipated or required.

My takeaways:

  • KIM professionals need a clear strategy (working in partnership with other stakeholders such as HR and IT) and be clear on the questions being solved by any system;
  • They need to be clear what they are getting, what’s missing and how it mitigates the potential for self reinforcing bias when they enter discussions with vendors around automating expertise seeking and profiling;
  • They need to recognise the importance of their role in facilitating the adoption of such systems and accept this is just a part of a portfolio of approaches of identifying, capturing and retaining expertise;
  • They need to be clear what critical knowledge actually is in their organisation and who is likely to have it in order to assess the veracity of the results of any pilot;
  • It doesn’t matter what solution you adopt, if your environment is not conducive to the sharing of expertise and people don’t see the value in it then save the money; and
  • In any event you cannot capture everything people know; we learn and share through stories (failures rather than successes) and those often remain hidden.

When your environment speaks to who you are and what you do.

An invited guest at KM Legal UK in Canary Wharf I was looking forward to a less participative role at Ark’s flagship event for Legal Knowledge Management professionals. But the keynote speaker was unable to attend and so at very short notice (2 hours) I agreed to talk about a topic which I’ve been spending a fair bit of time on these past few months namely “Developing Effective Collaborative Knowledge Spaces“.

A separate account of that event and the NetIKX afternoon I ran the previous week on a similar theme will appear in due course. Suffice to note both were very well attended with enthusiastic participants.

I want to focus instead on my visit last Thursday evening after KM Legal to Aecom‘s London office in Aldgate. I confess I knew nothing about them even though as I discovered I’d seen their work in many countries.  When Malcolm Weston, who was at the NetIKX event and gave an interesting description of his organisation’s building, asked if I’d like to see what they’ve done I jumped at the opportunity. And I’m glad I did.

In gauging how effective the space is I refer to some of the elements Neil Usher had used a few weeks ago in Lisboa at SocialNow in a great presentation describing the collaborative environment he created at Sky.

Here’s how 4 of his 12 stacked up at Aecom.

daylight

One of the prime contributors to an effective collaborative environment, it was noticeable how Aecom had maximised the use of natural daylight especially for breakout areas.

Ambient lighting is supported by excellent desk top lighting that can be adjusted for different tasks.

 

influence

I have always believed in the importance of plants. Aecom appear to agree as each ‘hub’ or work area is separated by plants not filing cabinets or screens as many organisations do.

refresh

Nutrition is key: few of today’s ‘factories’ house manual labour of the sort that was common twenty years ago.

 

 

 

It’s about refreshing the brain so Aecom provide great food at great prices in a wonderful setting.

space

Texture and soft materials are hugely important in creating moods and absorbing sound. Two great illustrations: canvass chairs for individual conference calls and soft furnishing and fabrics outside of the client meeting rooms.

and finally

I chose not to find out what Aecom did or what it stood for before I went hoping that it would become clear from the way their space is planned.

Words that came to mind as I toured their building: professional, quiet, understated, calm, dedicated, experienced, innovative.

Aecom’s office housed over 5 floors 4 of which are interconnected by an internal staircase (all protected by fire proof materials) had been really well thought through and feels like its a great place to work.

It serves as a great flagship for their London operation, part of a global organisation that in their words,

“Worldwide, we design, build, finance, operate and manage projects and programs that unlock opportunities, protect our environment and improve people’s lives.”

 

 

Collaborative Knowledge Space: Survey Prize Winners

I am pleased to announce that at today’s Masterclass held at International Islamic University of Malaysia the delegates selected three ‘names’ from a metaphorical hat.

The winners of a copy of my co-authored book “Navigating the Minefield: A Practical KM Companion” when It’s released next month by American Society for Quality (ASQ) are:

  • Amir Tolster from Africa
  • Eilleen Tan from Asia
  • Ciaran Joyce from Europe.

If the winners care to contact me with their respective addresses I will be delighted to send them the book when its released.

In the meantime today’s event was a memorable occasion in a stunning venue.

I will be writing up the outcomes when I return to England in April.

The Power of Postcards

Growing up, one of the chores I associated with holidays was the sending of postcards to family and friends. With no social media or smart phones, we kept in touch via letters and cards.  Yet the postcard is still highly effective as it is a tactile, non-technological and versatile object.

Here’s a few examples of how I have used it over the past few years:

To prompt future stories

Often at big events (especially the annual corporate ‘show and tell’) delegates leave with a list of to do’s that few will get done!

http://goldcard.ellieharrison.com/

At the conclusion of the annual gathering of country heads of a large global charity the delegates were given a postcard with a picture of the venue for next year’s event (in this case) Mexico City.

They were asked to write a postcard to themselves saying what they would have done by the time they arrived for next year’s gathering.

Here’s the instructions we gave them:

Its 2013 and you are in Mexico at MM13.  Imagine you are looking back on a successful year.  Write a postcard back to yourself or a friend. Describe a couple of events that took place; things you achieved; things you are proud of.

 

To prompt reflections

As part of an enquiry into the Evolving Role of the Knowledge Manager my colleagues and I at Sparknow wanted to get KIM professionals to chart how their working life has changed over the decade.  So we asked people at the Henley KM Forum to fill in a postcard to themselves to show what’s changed.

Here’s a great response:

Hello, we’ve almost forgotten how to pick up the phone or walk over to speak to people.  We spend a lot of time sending “texts” from our phones and reading about our friends’ activities from their “electronic” Facebook page.  It can be quite lonely at times.   Vicki.

To capture takeaways from an event

I was one of the speakers at the inaugural event in Khartoum of the Sudanese Knowledge Society in 2012.

The organiser’s challenge: how to get people to complete an evaluation without filling in a big form at the event while creating an embryonic community?

The solution: take a group picture and then send it to all the delegates as a virtual (PDF) postcard and ask them to share their takeaways from Khartoum.

Here’s the format we used for the takeaways and one of the points made::

I found strange: being asked to opine on subjects at a moment’s notice without any briefing; the sanguine acceptance of ‘Africa time’; being called an Australian; and wearing a cap and casual clothes to run a workshop (the closing session).

 

Overcoming the “How can I ask without looking silly?” barrier: KM Legal Europe

January in Amsterdam has become a bit of a tradition as is leading the opening session at KM Legal Europe.

My brief was to replicate 2016 and provide a stimulating opening. I was delighted with the enthusiastic response and the level of interaction that occured over the two days expertly led again by Chair Raffael Büchi.

So what did I see and hear (and learn), and where is Legal KM one year on?

What trends did I see?

The ‘big’ trends for me were:

  • A headlong rush into document automation. “Automating the drafting of legal documents” = intelligent workflow with knowledge embedded that reduces duplication and saves time. 50% of the room said their organisation was engaged in some form of document automation. And its easy to see why its appealing. One statistic that was shared: a saving of 200 lawyer hours a month from 1,150 templates automated. Interestingly this presents a great opportunity for KM’ers with Document Automation installaton experience. Not enough experience vs. too many installations. Importantly another value of Doc Auto: Training young lawers – gets them up to speed quicker as questions it poses makes them understand.
  • The ongoing challenge of getting adoption for the plethora of KM related initiatives: As one speaker suggested, the key is getting them set up yourself f2f. Don’t subcontract to IT. And ‘Celebrate’ use. Communication needs a good narrative to motivate people and get engagment. F2F meetings vital. Brand it as your product; Use advocates (Butterfly effect); Get testimonials.
  • How often reporting lines change for KM’ers as their sponsor moves on. Few I spoke to were on the Managing Committee, many had seen their sponsorship downgraded.

What surprised me?

  • The ease with which all the delegates (many in suits) enthusiastically engaged with the opening exercise I ran and were suprisingly open and candid about “what do you bring to the event?” and “what are the big issues you are facing and would like an answer to?”

  • That despite the promotional hype, machine learning engines still require a lot of manual input upfront from people with domain knowledge to get started which is why there is a growth in companies offering to do the setup work. Need to have engaged partner to drive document automation yet some lawyers enjoy drafting docs – issue: WIIFM (What’s in it for me?) is not addressed.
  • That some firms really get the value of KM. European Law Firm of Year; Swiss Law Firm of Year, UK Law Firm of Year. A Common thread? All have KM Heads who are attending the event. The European Law Firm of the Year had a Senior Partner, the Partner responsible for KM and the KM Head. They are one of few firms to have adopted ISO 9001 Quality Management -realised needed something to unify disparate offices and integrate aquisitions. The dna of the firm: based around the Practice Management System their default system (CRM plus) containing a body of knowledge on the Baltic region which can be put to multiple uses for the firm. It also serves as a timesheet for billable time. Challenge is how to replace so they embarked on a firm wide stakeholder engagement to produce a requirements specification. Note it was not seen as an IT Project!
  • The way in which the dynamic / energy changes at an event when it reverts to “Show and Tell” vs “Ask and Share” The lesson those engaged in the creating and running of events like this took away was that you need people energised from the ‘get go’ each day.
  • That many thought you could engage in Knowledge Capture via forms and macros. As I tweeted: My great fear – you don’t get critical knowledge captured by completing a form – you need to do it around events and in person!
  • That Data Breaches have become a way of life – firms need process for dealing with them as penalties are punitive.

Quotes that stuck (or got tweeted)

Machine learning needs external input to get it going, its a classic case of GIGO – Garbage in Garbage out!

AI: not magic, evolved from sophisticated search. Previously Autonomy inspired plus document automation and NLP thx

AI: when it works its looking at human processes and how to support /emulate with computers to help them make better decisions.

Choosing the right system for your firm is not an IT project, it is a deeply strategic decision – Aku

One revealing survey result from Lawyers: “How can I ask without looking silly?” – loss of face is a real barrier to adoptiion!

Adoption Tips for Sceptics: Articulate savings; Flatter Rocket Scientists and invite contributions; Ignore unbelievers who often turn when others are doing it and they feel peer pressure to join them.

Knowhow management is not a “ding an sich”, separated from other business functns. It’s just a regular part of good management.

 

What advice would I give Legal KM’ers?

  • Your role will involve more Curation and Facilitiation (2 of the 8 ‘ates I talk about elsewhere in describing the future role of the ‘Knowledgeur’) as the need to consolidate corporate knowledge becomes increasingly digital. Tools should be based on the strategic direction of the firm; learning (not training) sessions ensure people are versed in their use. But don’t forget one of the most important KM tools is Coffee – one new KM leader had 420 coffees in first couple of months!
  • Don’t be afraid to use external speakers to stimulate an in house response and introduce an element of competition. Round table cafes are successful in Switzerland – over food!
  • Embrace technology as it’s here to stay. Where possible use the systems already in house. Develop practice groups to help produce requirements specifications. And make sure you are clear the role each tool is playing.
  • You can achieve a lot with a little. Real change is often simple and inexpensive. In one example the PA’s wanted a practice group to organise calendars and email traffic and Intranet needed quick links. Both were low level but effective and resulted in improved productivity. Where possible use the systems already in house.
  • Be opportunistic: A Good KM /comms /engagement. The Brexit vote gave impetus to a “Hot Topic” project in one firm. By consolidating all that was known and equipping lawyers with answers the profile of the team rose. Learning: people like getting together to discuss topics.
  • KM Legal needs to be closely aligned with Learning & Development and HR. One firm developed a 1 week corporate program (mini MBA) that included KM focused on competency gaps. Their KM Committee reports straight to Managing Partner. It has teeth and includes core functions of the business.
  • Develop a suite of simple facilitation tools and techniques: One firms uses POSE acronym to drive all meetings: Purpose / Owner / Safety / Engagement. I’ve often used DEBRIEFS.
  • Become part of the business development process: Many firms now see KM involvement as important to winning new business or as part of the broader service offering.

And finally:

AI: when it works its looking at human processes and how to support / emulate with computers to help them make better decisions

I see this as being an evolution rather than a revolution. We are at Stage 3.

Stage 1 Search: Making documents, images and audio/video available and tagged;

Stage 2 Review & Connect: Analyse/summarise documents, images & audio/video push to relevant people. Identify patterns, connect; and

Stage 3 Predict & Facilitate: Using raft of data, information & accumulated knowledge to predict likely outcome & facilitate

One of the real highlights was that 20 people joined me for an impromptu conference dinner at a nearby Pho Vietnamese Restaurant. It reinforced the importance of food and drink in being lubricants for great conversations.

I took away a feeling that this question is still not being addressed satisfactorily and that firms remain at risk when people and teams leave or are acquired:

The risk of critical knowledge loss is not just about what people know, its about who they know and what networks they might know.

Perhaps AI will help in consolidating the know how of firms and hence build resilience into their models which remain vulnerable if people (and teams leave). Certainly the approach being adopted by the European Law Firm of the year of integrating CRM and workflow with precedents and transaction management is a bold step. Only time will tell if its successful and becomes the blueprint.