Professionalising KM: future proofing the KM role?

Monday, I joined Paul Byfield of European Bank for Reconstruction & Development (EBRD) to discuss the importance of standards and certification with 40 or so delegates at the first virtual ARK KM Summit facilitated by Nick Stone. I’d keynoted at an EBRD event that looked inter alia at the ISO KM standards and certification in November with Paul who is currently working to become one of the first to hold the accreditation, “Chartered Knowledge Manager”.

It’s a topic I feel passionately about having first looked at the “Evolving role of the Knowledge Manager” a decade ago, accepted an invitation in 2016 to become Knowledge & Information Management Ambassador for Chartered Institute for Libraries & Information Professionals (CILIP) and, as it positions itself to become a natural home for KM professionals, its President in 2021.

My presentation, “Professionalising KM” can be found here.

“Striving down the path to corporate legitimacy”

I’ve often used this phrase. For me it illustrates the progress being made positioning Knowledge Management as an accepted discipline in organisations. Similar horiztonal corporate functions have been through this ‘legitmisation’. Here’s two examples:

  • Personnel became Human Resources and then Talent Management. It’s industry body Chartered Institute of Personnel Development founded 1913 has become the ‘go to’ and CIPD’s qualifications are the recognised professional standard for HR and training specialists working across the UK’s public, private and charity sectors. How many businesses do you know without some form of HR function?
  • Marketing likewise has it’s own industry body Chartered Institute of Marketing (CIM) founded in 1911. It too has a career pathway for development based upon professional qualifications. Its not uncommon for the Cheif Marketing Officer to be one of the senior executive team and the role of Marketing (and Communications) to be a core corporate function.

Knowledge Management is a much newer discipline of less than 30 years and misunderstood by many.  The arrival of the ISO KM Standards 30401 was a significant milestone even if adoption is going to take time and the introduction of a globally recognised (and independent) benchmark of a person’s competence is potentially another.

Where I believe CILIP which was established in 2002 (evolving from the Library Association which dates back to 1877) have got it right is through the mapping of their Professional Knowledge & Skills Base (PKSB) to ISO 30401. Led by Karen Macfarlane formerly CILIP Chair and Head of KIM Profession (HMG Civil Service) with contributions from such KM luminaries as Patrick Lambe, it has already been adopted by a number of significant institutions such as NHS’s Health Education England for their career pathway and vocational skills development.

KM post Coivd-19

Having given a few virtual presentations in May and seen at first hand the impact a KM approach can make in a crisis situation I was interested to see how the KM community is coping and moreover how secure KM professionals feel in their roles.

At the end of Paul and my presentation we posed three questions:

  • Will you consider being assessed against the ISO KM standards?
    • Yes = 60%, No =25%, Not relevant = 15%
  • Do you think Knowledge Chartership / Fellowship will be valuable to you?
    • Yes = 80%, No = 10%, Not relevant = 10%
  • How unsure are you of your role, post lockdown?
    • Very = 5%, A little = 55%, Not at all = 45%

In discussion both he and I felt the lack of uncertainty was a positive. I wondered aloud whether 5 years ago pre standards and certification we would have got the same response to question 3. I firmly believe that people (and organisations) gravitate towards the type of order and structure that standards and certification bring.

And finally

At the end of a lively session and many good questions, it was good to hear from Paul how cathartic the process of self reflection that goes with assembling a portfolio for submission for chartership has proved for him.

 

 

Stand up KM: reflections on Asian conferences, masterclasses & Chinese Bullfrogs

It’s been a while!  But as those who look at my postings elsewhere will know I’ve been fully occupied with the launch of The KM Cookbook which ‘hit the stands’ last Friday.

A few month’s back I was in Asia (KL and HK – before events took a turn for the worse) and asked to write my reflections for Information Professional.  What follows is the full version of the truncated article that appears in the July / August edition.

Flying, food and fun!

Bottom: the author at dinner with Rupert Lescott (Dubai), John Hovell (Washington) and Janice Record (Hong Kong); top left, Patrick Lambe in action; and top right, Stand Up KM.

Q) What do these photos have in common? A) They were all taken at places I’ve been in the last few months sharing stories from the KM Cookbook.

From London to Lisbon, Kuala Lumpur to Hong Kong, people and organisations are actively engaged in knowledge management related activities.

And at each of the events there were a few stand out moments / presentations. Here’s a focus on Asia.

Asian adventures

In Kuala Lumpur for a Masterclass (my 4th) at the International Islamic University of Malaysia I was looking forward to teaming up with Straits Knowledge and Patrick Lambe. As organisers of the KM Exchange in KL they had assembled a large crowd from across South East Asia for a share and learn day which I had the pleasure of kicking off.

This Peer Assist technique stood out:

  • A session with a panel (I was a member) judging the most innovative solution to a set of “KM Challenges’ posed by pre-selected members of the audience (one was a regulatory organisation).

Some of the delegates working through the “before, during and after” of a KM Audit

The following day’s Masterclass on the KM Cookbook and ISO 30401 was a delight once I’d shifted location and rearranged the furniture to create the collaborative workspace environment an interactive event needs.

The “Are you audit ready?” session was lively with those delegates from a regulatory / quality background particularly prominent and willing to help the group come up with a set of ground rules to prepare for a potential future KM Standards audit.

So, to Hong Kong (officially the Hong Kong Special Administrative Region) for another Masterclass (run jointly with Eric Hunter and hosted by Janice Record Director of Knowledge at DLA Piper) and two sessions at the KM Asia event.

KM Asia was less well attended than KM Exchange. At one point, I was wondering if there were going to be more speakers than delegates, reflecting an apparent disinterest in the term KM. There were few local presentations and limited audience interaction.

Its Day Two, I am leading a mid-morning session on ISO KM Standards 30401 following presentations by Patrick Lambe, Hank Malik and I. I invite the audience to stand up and then find someone they’ve not met. We all continue to stand up for the rest of the 30-minute session hence Patrick’s description of it as “Stand Up KM.”

I penned this tweet as I left Hong Kong for London:

“Great way to end what has been a fascinating couple of weeks in Asia: Breakfast with Larry Campbell. While Knowledge Management as a title is not de rigueur in HK it was nice to note the activity is still very much alive in the way organisations use data, precedent and knowledge of their people.”

The working out Loud dilemma

It was notable that though presenters talked about “Working out Loud”, very few shared their reflections publicly and even fewer used Twitter. I’ve written much on this in the past. It’s a challenge working cross borders and culture to find a mechanism that works for all.

In the flippant “Stand Up KM” paragraph I noted how it’s Day Two before the delegates are encouraged to fully participate.   And that only worked when I encouraged people to change seats and wandered around the audience with a microphone inviting them to pass it onto others.

And finally – moments of laughter (eventually)

For many years when travelling east I like to get away from it all. Often it’s at Silvermine Bay on Lantau Island Hong Kong. 30-minutes from the airport it’s a world away from the bustle of Central but 40 minutes by fast ferry.

I arrived from KL early Saturday evening, took an early snack to get a peaceful night ahead of a busy week. As darkness fell I switched of the AC and opened the windows to let the sea breeze in. A mistake!

Picture by https://www.flickr.com/people/63048706@N06

There was a deafening sound rather like whales calling each other outside the window.

My curiosity stirred, I dressed and went in search of the source. I traced the noise to the drains and water courses that run into the sea.

The culprit, Giant Chinese Bullfrogs seeking a mate! Note to self: don’t go to a beach hotel in Silvermine in April!

 

 

New Year, new book: getting the KM Cookbook over the line

Stop press: 4 February 19

Today Chris Collison handed over the first iteration of the manuscript to Facet Publishing. The countdown begins to the May publication date.

——

The past 3 months have been hectic as Chris Collison, Patricia Eng and I raced to meet a publisher deadline of 31st January. I’ve enjoyed the discipline of conducting interviews and turning them into chapters that showcase their KM activities.

I’ve also enjoyed working virtually as a team even though bandwidth in Chile and at some airports can be a challenge (Patricia is touring South America and Chris spends more time on planes than I do).

It all begun over dinner as most good things do. Having run a joint Masterclass in Lisbon in May 2017 Chris Collison and I were sitting in a restaurant overlooking the River Tejo supping a wonderful Alentejo Red wine enjoying Arroz do Marisco (Portuguese Paella).

Over the next 6 months we had a number of discussions culminating in a decision to go ahead and write a book using the release of the ISO KM Standards as a backdrop.

A book that makes no promise to help the reader ‘pass’ an assessment, more one that draws on great examples from leading global organisations and highlights aspects from their KM Programmes others might find inspirational.

I’ve learned so much during this time and could not have wished for a more varied group of organisations to interview:

  • PROCERGS of Brasil
  • MAPNA of Iran
  • Saudi Aramco of Saudi Arabia
  • Petroleum Development Oman
  • Dstl (Defence Science & Technology Labs) of the UK
  • Transport for London of the UK
  • Financial Conduct Authority of the UK
  • TechnipFMC of the US, UK and France

There have been so many interesting stories and reassuringly endorsement of the importance of the “8 ‘ates (soft skills essential for KIM’ers) I’ve spoken about and led masterclasses on. It’s also been interesting to learn that one organisation has aligned it’s own KM consultancy effort to the new ISO 30401 KM standard.

Introducing the book

The KM Cookbook serves up a menu of success stories and strategies for organizations wanting to know more about Knowledge Management Standard ISO30401 – whether they intend to pursue certification, or simply seek to use it  as a framework to review their existing programme and strategy.

Knowledge Management (KM) has been around for over 20 years as a set of tools and methods for connecting, collecting and creating knowledge. Lots has been written, and there are tens of thousands of practitioners out there—in-company  specialists and consultants.  Unlike Lean, Agile and other business improvement methodologies, KM has never had a single agreed set of tools, or a commercial accreditation or standard.  Attending a KM conference can feel a bit like visiting an international street food market!

In many ways, the arrival of an internationally agreed standard and vocabulary, imbues fresh professional credibility and to the field of Knowledge Management. It provides knowledge managers with a ‘brand-new kitchen’, and a moment during which they can pause for a moment and consider the service that they provide to their organisations.

Why a Cookbook?
For a potential restauranteur who has gone beyond casual street-food and is looking to sell a service to customers, the challenge – and the opportunity – is to provide a distinctive offering with consistency and professionalism.  To do that successfully requires a number of elements:  credible reputation, premises, staff, tasty and appealing menus and recipes, compliance with relevant food hygiene standards, and, of course, blood, sweat and tears.  And at the heart of it all, with its appliances, utensils and food stocks, is the restaurant kitchen.

In the KM Cookbook, we use the metaphor of the restaurant, its cuisine, owner, chef, staff, ingredients, menu-planners, customers – and a restaurant critic to serve up ISO30401 on a plate for the readers. The second half of the book explores sixteen different examples of KM in practice, through the words of their ‘KM chefs’.

Imagine you had the opportunity, not just to enjoy a new, well-equipped and fully inspected kitchen – but also the chance to sit down with KM ‘chefs’ from around the world, across different industry sectors and listen to their stories. That’s exactly what we have set out to do with the KM Cookbook.

Who we’ve written it for

Our aim has been to produce a highly readable, slightly tongue-in-cheek dinner companion for a wide readership. We hope anyone looking to see how Knowledge Management can make a difference to their business will enjoy this as a good read and that KIM Professionals, Senior Management, Quality Management and Human Resource Professionals will find much of specific interest to them.

Agreeing a framework and table of contents took time; we narrowed down the immediate target audience to:

  • Senior Management: trying to decide whether to adopt the standards
  • Practitioners: tasked with implementing the standards and remaining compliant
  • Assessors: who will assess organisational KM activity against the standards to help them understand KM

Draw up a chair –  we hope you’re hungry!